Sponsors

The Fredericksburg Christmas Parade is a favorite community tradition in downtown Fredericksburg, VA. Its mission is to provide a traditional community celebration with a focus on safety and accessibility.

Thousands of people attend the parade each year and the marketing reaches tens of thousands in the months before the event. Sponsor this year’s parade and expand your business brand awareness here in our community.

Download: 2024 Call for Parade Sponsorships (PDF)

The Fredericksburg Parks, Recreation & Events Department is now accepting sponsorship proposals for the 2024 Christmas Parade.  Please submit proposals to Maggie Sanford, Fredericksburg Parks, Recreation & Events, 408 Canal Street, Fredericksburg, VA 22401, or by email at [email protected].  Proposals will be considered as they are submitted.

Criteria for Evaluation:

  1. The City will not accept sponsors that advertise the following: Political campaigns, Special Interest Groups, Personal Causes, Alcohol or Tobacco products of any kind, or Lottery advertisements.
  2. Sponsors/Advertisers provide commercial goods and services that may be lawfully purchased within the Commonwealth.
  3. City will select sponsorship package proposals that are deemed most beneficial for the success of the parade.

Offerors will be notified of their Sponsorship Proposal within five days of submission. Accepted sponsors will enter into an agreement with the City of Fredericksburg for 2024 with the option to renew.


Questions? Contact Maggie Sanford 540-372-1086 ext. 214 or [email protected]